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Werkplekleren bij de koffie

Published by , on 05/03/2008

Hoe train je 135 000 medewerkers in 7 100 winkels op 3.5 uur tijd? Hoe realiseer je 0.5 mio trainingsuren op 1 avond?

Simpel: je heet Starbucks, sluit massaal al je winkels van 17.30 u tot 21.00 u en zorgt voor een gigantisch opleidingsprogramma: A nationwide education event, designed to energize partners and transform the customer experience … to provide a renewed focus on espresso standards that will help ensure the exceptional quality of every beverage.

Hoe het verliep?  Zo: Een video-reportage van onze reporter ter plaatse, Elliott Masie.

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